About Me
Hi! I’m Lauren Hall, a senior at the University of San Diego majoring in Marketing with a minor in International Business. Throughout my time at USD, I’ve developed a strong foundation in brand strategy, consumer behavior, and cross-cultural communication driven by a genuine passion for understanding people and what creates meaningful connection.
My professional journey started with a curiosity about how brands influence culture and spark genuine connection. Over time, I realized that what I truly love about marketing is the storytelling aspect. Listening to people, learning what resonates with them, and turning those insights into meaningful brand experiences. I thrive in roles that revolve around people and the conversations, communities, and connections that bring brands to life.
Work Experience
October 2024 - Present
September 2025 - December 2025
February 2024 - July 2024
Tecovas - Team Lead
In this role, I build strong customer relationships by delivering personalized in-store experiences that drive repeat business and reinforce brand loyalty. I consistently resolve customer issues with professionalism and care, supporting high satisfaction levels and positive word-of-mouth. Through brand storytelling, I showcase the craftsmanship of Tecovas products, helping customers deepen their connection to the brand.
Kopari Beauty - Product Marketing Intern
In this role, I contribute to product marketing initiatives for new product launches, conduct competitive research to identify market trends, and collaborate on the creation and execution of marketing campaigns. This role continues to deepen my understanding of brand strategy, product messaging, and the fast-paced nature of beauty marketing.
Shop Charlie Grey - Social Media Coordinator
As the Social Media Coordinator for Shop Charlie Grey, I developed engaging content across Instagram and Facebook to promote products and strengthen the brand’s identity. I collaborated closely with the owner to align content with new arrivals, promotions, and seasonal campaigns. In addition, I provided responsive and friendly customer service by engaging with clients through social media channels, enhancing the overall shopping experience and building stronger brand trust.
Interests
Outside of work, I enjoy making the most of San Diego’s weather by spending time at the beach, going for long walks, and meeting friends for coffee. I also love traveling and look for opportunities to experience new places and cultures whenever I can.
I’m a big sports fan and rarely miss Sunday football, which I enjoy as a simple way to relax and spend time with friends and family.
When I’m not traveling, at the beach, or watching a game, you’ll often find me at a country concert wearing one of my 17 pairs of cowgirl boots. These experiences help me maintain balance and bring fresh perspective into both my personal and professional life.